Become a certified Kentico marketer
Get recognized as a Kentico expert! With the Kentico Marketer Certification, you can verify your practical experience and familiarity with both out-of-box and custom marketing features, as well as your digital marketing knowledge and skills.
Who is this certification for?
The Kentico Certified Marketer exam will prove your comprehensive understanding and in-depth expertise in defining and running effective marketing activities using Xperience by Kentico digital marketing features. The certification demonstrates your immense skillset in selecting, defining, running, and maintaining successful digital marketing projects.
Why should you get certified?
Show off your savvy expertise and marketing mastery to your customers and the dynamic digital marketing community. Gain confidence and respect, and prove you have the skills to make a meaningful impact as a certified marketer.
With this certification you will showcase your talent for delivering and optimizing omnichannel, customer-centric marketing campaigns, using personalization, marketing automation, contact management, email marketing, or integrating Xperience by Kentico with third-party solutions to deliver lead scoring, A/B testing, web analytics, and beyond.
Xperience by Kentico certified logo
Illustrate your achievement and let your expertise stand out by adding the Xperience by Kentico certified logo on your business cards, email signatures, and résumé.
Xperience by Kentico certified online badge
Flash the official online badge to enhance your credibility and highlight how skilled you are in the world of digital marketing in the Kentico Xperience forums.
Xperience by Kentico Certified Marketer certificate
Get another feather in your cap! The official Kentico Xperience Certified Marketer certificate is a powerful addition to your digital presence, qualifying your expert skills in implementing winning digital marketing strategies.
What should you expect from the exam?
The Kentico certification exam is delivered online 24/7. The exam consists of 50 questions in a multiple-choice and multiple-response format. You need to achieve at least an 70% score to become an Xperience by Kentico Certified Marketer.
You can also download marketer certification guides for Kentico Xperience 13.
Put your skills to the test
The Xperience by Kentico Certified Marketer exam assesses both high-level knowledge and practical experience with Xperience by Kentico. You’ll need to demonstrate your ability to analyze business requirements, define implementation specifications, support clients in leveraging the platform’s capabilities, and manage digital marketing projects on Kentico-powered websites, as well as:
- Understand in detail the required settings and out-of-box online marketing features
- Map your client's digital marketing tactics to Xperience features
- Analyze customer journeys and traffic using built-in and custom reporting features
- Define customer segments using Contact Groups
- Use Xperience Email Marketing features
- Define marketing campaigns to allow for a seamless team experience
- Personalize content using available Personalization features
- Define advanced Automation processes to improve customer experience
- Prove your understanding of digital marketing in general
Feel ready?
Purchase the Certified Marketer Exam for Xperience by Kentico and Kentico Xperience 13.*
*If you are certified for the current version of Kentico, you are entitled to receive a free seat when we release a certification exam for the newest Kentico version. This benefit is available only to marketers who certified prior to the release of the new exam. If you are an Kentico Solution Partner, you have several free offers and discounts. Log into the Partner Portal to find more.