The digital experience platform arena isn’t for the faint of heart. It’s a high-stakes game where businesses must choose wisely—a platform that’s powerful, flexible, and easy to use without needing a PhD to operate. Among the many challengers in The Grid® Report for Digital Experience Platforms (DXP) Spring 2025, Kentico stands out.
The G2 Grid® Report is based on real user feedback, making it a trustworthy source for understanding how platforms perform in the real world. These scores reflect actual experiences from businesses using the platform, offering valuable insights into factors like usability, support, and overall satisfaction. When evaluating a digital experience platform (DXP), the G2 Grid® helps you make an informed decision based on what really matters: how well the platform meets your needs and drives results.
In the The Grid® Report for DXPs, Spring 2025, Kentico continues its steady climb, reinforcing its position as a Leader. With consistent growth across key metrics—including gains in Satisfaction (+1), Market presence (+3), and G2 score (+5)—Kentico proves that you don’t need a bloated, overly complex system to deliver a seamless, user-friendly digital experience.
Let’s take a look as some of our favorite scores:
Simplicity without sacrificing power
90%for ease of use | Many DXPs boast big features—but what’s the point if they’re a nightmare to use? Kentico delivers both power and simplicity, standing out where it matters most: ease of use. While others slow you down with complexity, Kentico keeps digital experiences smooth and frustration-free. |
Effortless multichannel content management
89%for content management | Kentico shines in content management, scoring an impressive 8.9/10. This reflects its ability to empower teams to easily create, update, and maintain digital experiences. From seamless content creation to effortless updates, Kentico’s intuitive platform helps businesses deliver engaging, high-quality experiences across all digital touchpoints—without the complexity. |
Personalization that drives engagement
84%for personalization | Today’s audiences expect tailored experiences, and Kentico makes it easier than ever. With an 8.4/10 in personalization, marketers can create meaningful, data-driven customer journeys—without getting tangled in complex workflows. The result? Authentic, relevant engagement that drives results. |
Analytics that drive smarter decisions
87%for reporting & analytics | A great DXP should offer insights that fuel smarter decisions. Kentico nails it with an impressive 8.7/10 for reporting and analytics, giving businesses the critical data needed to monitor, analyze, and optimize performance. Armed with these insights, teams can make informed, data-driven decisions that elevate their digital strategies. |
Support that goes the extra mile
91%for support | A DXP is only as good as the team backing it. With a 9.1/10 in quality of support, Kentico isn’t just software—it’s a reliable partner. Whether you need guidance or a quick fix, Kentico’s got your back, ensuring you get the most out of your platform—without the roadblocks. |
"Kentico's support team is outstanding— they are knowledgeable about the product and they consistently go above and beyond to figure out any issues I have. I’ve worked with them for over 15 years and having them available to back me up gives me confidence in choosing Kentico."
How does Kentico stack up?
We get it—it’s tempting to be drawn in by the allure of big, well-known brands with names that carry weight. But here’s the truth: what really matters is how well a platform aligns with your business needs and the real-world experience of its users. Let’s dive deeper into the numbers for a clearer view:
Looking beyond the marketing promises, the numbers tell a clear story. Kentico outperforms Sitecore, Sitefinity, and Optimizely in key areas like ease of use, ease of setup, and support. With a shorter go-live time and positive feedback on real-world usability, Kentico empowers businesses to hit the ground running and focus on what really matters—driving engagement, growth, and delivering standout digital experiences.
"The strong roadmap and frequency of releases make this product even more exciting."
Power meets ease: Kentico’s distinct advantage
Kentico’s steady momentum underscores our commitment to meeting user needs and staying ahead of industry demands. Our ongoing improvements demonstrate a strong dedication to innovation and user satisfaction. Plus, our exceptional support ensures that businesses aren’t just selecting a platform—they’re gaining a trusted partner to guide them toward success every step of the way.
rated Kentico 4 of 5 stars
say we’re heading in right direction
would recommend Kentico
With steady growth, strong customer trust, and a perfect balance of power and usability, Kentico continues to stand out as a leading digital experience platform, empowering businesses to create seamless digital experiences—without unnecessary complexity.
Ready to elevate your digital experience?
Our G2 Grid® Report history shows why we're consistently a customer favorite. View the report and contact us to learn how Kentico can help your business grow.
