United Federal Credit Union

UFCU’s previous website, built on Sitecore, had become a major source of frustration for both users and internal teams. Outdated navigation, confusing content, and inconsistent information made the experience difficult to manage and even harder to update. The platform’s rigid structure created bottlenecks that made even minor adjustments feel like significant undertakings, ultimately stalling growth and efficiency. 

To solve these issues, UFCU partnered with SilverTech to tackle the pain points head-on through a strategic CMS migration to Xperience by Kentico. This move addressed several challenges: slow page load times for content editors, a lack of reusable components, and limited flexibility within the CMS. By adopting Xperience by Kentico, UFCU gained access to built-in preview and scheduling tools, streamlining workflows for content editing efficiency, and a more cost-effective platform that delivers the power and performance expected from an enterprise-grade solution. 

SilverTech helped United Federal Credit Union tackle their challenges by migrating to a powerful, user-friendly solution on Xperience by Kentico. The focus of this project was to focus on speed, flexibility, and long-term stability. They succeeded with major wins in usability and efficiency, thanks to Xperience by Kentico’s comprehensive functionality. 

Favorite new site features:  

• Content Hub for centralized content control makes global updates with a single edit possible, no more need for manual duplication.  

• 40+ custom widgets that were designed for maximum flexibility, empowering content authors to reuse components or build unique layouts without touching code.  

• Faster editing workflow compared to UFCU’s previous Sitecore setup; where even simple edits required HTML/CSS knowledge and long page loading times.  

Their new digital experience with Xperience by Kentico is faster and more intuitive, allowing United Federal Credit Union to quickly connect with their community and provide up-to-date content that buils loyalty and promotes engagement.  

Xperience by Kentico was the ideal solution for United Federal Credit Union’s website overhaul, replacing their outdated Sitecore instance that lacked the flexibility, speed, and usability needed to support a modern digital experience. The platform offered robust out-of-the-box features, deep customization capabilities, and user-friendly tools to improve both content management and internal workflows. Third-party integrations were also included for syncing real-time financial data 

SilverTech leveraged a blend of Kentico’s native functionality and custom development to meet UFCU’s unique requirements. Built-in features like Page Builder, Content Hub, and flexible widget configurations laid the groundwork for a scalable site experience. The Content Hub, in particular, enabled centralized management of dynamic content, ensuring accuracy and consistency across the site. 

Custom-developed features include: 

• A dynamic product rates system that imports Excel data into live, manageable content.

• Global rate references that auto-update sitewide with a single content change.

• Enhanced workflows for streamlined internal publishing and approvals. 

These enhancements not only simplified site management for UFCU’s internal team but also created a more seamless and reliable digital experience for members across all eight states they serve. 

United Federal Credit Union achieved a 90% reduction in rate update workflows and launched their new site in just six months, demonstrating the positive impact of streamlined content operations, custom automation, and a flexible CMS foundation. These improvements significantly accelerated internal processes while supporting a faster, more responsive digital experience for members.

United Federal Credit Union plans to continue supporting their new site with ongoing enhancements and strategic updates. Their focus will remain on delivering seamless, engaging digital experiences that evolve with member needs.