Ivana Vatolik
Senior Director of Business Development, Kentico | SDR/BDR Leadership, Sales Strategy, Demand Generation
Ivana Vatolik leads Kentico's global SDR/BDR team as Senior Director of Business Development, building and scaling the sales development function that connects businesses to Xperience by Kentico's Digital Experience Platform.
Her progression through Kentico is one of the clearest internal growth stories in the organization. She joined as an SDR, moved into an Account Executive role, and built her way up to leading a global team, which means every decision she makes about how to structure, coach, and scale a sales development function is grounded in having done the job herself at every level. Before Kentico, Ivana honed her sales foundations at Notino, one of Europe's largest beauty e-commerce platforms, where she developed the selling and team training skills she has since brought into the tech industry. That combination of frontline sales experience and leadership development instinct is what makes her approach to building teams distinctive: she coaches from genuine understanding of what the role demands, not from a management framework applied from a distance. Outside of Kentico, Ivana mentors professionals through Femme Palette, a platform supporting women's career development, which reflects the same human-centered approach to growth that defines how she leads her own team.
Areas of expertise: Sales development, business development, SDR/BDR leadership, sales coaching, demand generation, partner relations, sales strategy, team building and scaling, leadership development
Background: Senior Director of Business Development, Account Executive, SDR (Kentico) | Sales and training leadership, Notino | Mentor, Femme Palette