Alice Northover
Account Director | iMedia Inc.
Alice Northover is an account director at iMedia Inc., a Kentico partner, where she is responsible for guiding clients through digital product implementation and change.
She has 15+ years’ experience in marketing in the publishing, nonprofit, education and cultural sectors. She holds a Certificate in AI and Communications from New York University. iMedia is a digital agency specializing in web design, web development, AI integration and search/answer engine optimization.
Areas of expertise: audience development, data analysis and dashboarding, digital marketing strategy, CRM and marketing platform management, market research, paid and earned media, email marketing, nonprofit and arts-sector marketing
Background: Account Director, iMedia | Senior Director of Audience, Research, Data and Insights, Brooklyn Museum | Director of Audience Growth, Climate Control Projects | Associate Director, Marketing, Cancer Research Institute | Independent Strategic Marketing and Communications Consultant
