Mega 3 Housing needed to find a portal for promoting their properties and to satisfy all target audiences throughout the Malaysian market.
Their former WordPress-based website did not serve their needs because it generated too many unclassified leads that were hard for salesmen to grasp. Now, the website works with 14 contact groups which were created using the information from contact forms and the calculator. Two of these groups are immediately sent to Salesforce, assigned as hot leads, and subsequently contacted by Mega 3 Housing salesmen. To hold the visitors' attention, the website heavily utilizes marketing automation—customers are informed, for example, about new blog posts, locations, updates on building progress, etc.