Smartwatches – A Revolution in Digital Marketing?

Are smartwatches a fad or here to stay? Are users prepared for receiving digital marketing messages through this medium? As sales of this innovative technology continue to rise, how can you leverage this new channel?

This research on smartwatches helps you understand what you should consider up front when you want to engage your audience through this technology. With examples of how smartwatch content is currently being delivered, you’ll learn how to utilize this unique and powerful channel for compelling customer interaction.

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In the research, you will learn:

  • How to maximize your content for the smaller screen
  • How to make your message instantly consumable
  • How to use location marketing effectively
  • How to leverage smartwatches’ predictive marketing capabilities