Generator Hostels’ concept oscillates around experience, vibrant events, and high-quality service in the most exciting European cities. Generator appointed Crafted to rebuild their site to reflect their position as brand leaders and trendsetters in the travel market whilst aligning their online and offline experience.
Implemented by Crafted
, United Kingdom
Kentico Gold Partner
Crafted worked on the new Generator website for a period of five months, working to a critical deadline of February to coincide with their busiest time of year. The core development phase was delivered in just less than four months—launching in February 2017. A wide range of Kentico capabilities were implemented, including, localisation, currency conversion and configuration, forms, integration with booking system, and the creation of two types of administration interfaces. After Kentico implementation in June 2017, Generator Hostels saw awesome results: the average order value increased by 51%, the conversion rate increased by 50%, and mobile speed performance increased by 58%.