Online Marketing Essentials

In this 2-day webinar you will grasp core capabilities and master essential skills for the Kentico Enterprise Marketing Solution. You will learn how to set up campaigns and the most common digital marketing tasks.

Who Should Attend?

Who Should Attend?

The course targets business users who are responsible for running online marketing activities on their websites or users who are interested in introducing online marketing to their web presence. Basic knowledge of content management such as using Pages application is required.


You need a web browser, an Internet connection and an environment conductive to studying.

You Will Learn

You Will Learn

After successfully completing this course, you will be able to:

  • Interpret the available web analytics reports
  • Create an email campaign
  • Create a conversion
  • Use segmentation
  • Manage contacts and accounts
  • Create contact groups
  • Understand lead scoring
  • Use A/B testing
  • Use content personalization
  • Design a marketing automation process
Training dates

Training dates

The following course dates are available. After placing your order, you can choose your region and the date and time that suits you best.

  Available Dates
North America11 AM - 5 PM ET April 24-25, 2017May 22-23, 2017
Europe10 AM - 4 PM CET May 15-16, 2017
APAC10 AM - 4 PM AET May 8-9, 2017

Order Your Training

$499 Add to cart

This price is for one training seat. You can adjust the number of training seats on the next page once you have clicked the Add to Cart button.

After your payment has been processed, you will receive an email allowing you to register the trainee(s) for the course.

Please consult this table to learn which currency is valid in your region.

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